With two degrees, one in Nutrition and Dietary Sciences at the Faculty of Medicine of the Central University of Venezuela, and another as a Professional in Culinary Arts & Science at the C.V.C.G of Caracas plus a Master in Management of Food and Beverages at Bocconi University Milan, Vanessa cannot hide her passion for the F&B industry.

From the beginning of her career she was immediately exposed to marketing and management roles and immediately fell in love with that world and quickly learned, through the support of top-level coaches and managers, to integrate the synergies between the two areas.

Vanessa has more than 10 years of F&B experience, of which 8+ in Brand and Marketing Management roles: as Marketing Leader for the start-up (at the time) Grupo Vida, she had the responsibility to build, place and grow the first brand of Stevia sweetener in Venezuela. She then gained experience in the corporate FMCG world; specifically in the Campari Group in roles of Brand Management, as Brand Manager for Campari, Aperol, Cinzano in the Southern Europe region and then for Liquori and Crodino in Italy. She is currently dedicated to supporting and guiding start-ups, companies, entrepreneurs and agencies as a Strategic Marketing Consultant

She began working with the RoS team at the beginning of 2020 in Strategy, Marketing and Branding projects for F&B companies and also contributes to the formation and growth of the team.

She finds her balance in the practice of Yoga and healthy, but tasty nutrition. She is passionate about productivity, management, digital marketing, food technology and data analysis. In her spare time she enjoys the challenge of puzzles and crosswords in various languages.